What is Uniserv Customer Data Platform ?
Successful and individual customer journeys require both a consistent and correct customer database. Marketing and Sales gain by it the unique chance to set up their lead and campaign management individually across all channels. The Uniserv Customer Data Platform consolidates customer and business partner data, enriching it with additional information from all kinds of channels. Out of that, the 360 view basing upon golden profiles is evolving, across all departments and systems.